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Diageo - Company profile

Industry Consumer Goods
Company type Public
Year founded 1997
Revenues in 2007 £7,260 million
Global headquarters London, United Kingdom
# Employees worldwide 22,333
Most common preferred study background Business Studies
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Required skills

Leadership 7
Team working 7
Problem solving 7
Communication 6
Creativity 6
Commercial Awareness 6
Pressure Resistance 7
Flexibility 7
Networking 7

Activities

Diageo is the world's leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits,wine and beer categories.  These brands include: Smirnoff, Johnnie Walker, Captain Morgan, Baileys, J&B, José Cuervo, Tanqueray, Guinness, Crown Royal, Beaulieu Vineyard and Sterling Vineyards wines, and Bushmills Irish whiskey.

Diageo is a global company, trading in over 180 markets around the world.  The company is listed on both the London Stock Exchange (DGE) and the New York Stock Exchange (DEO).

We employ over 22,000 talented people worldwide with offices in around 80 countries.  We have manufacturing facilities across the globe including Great Britain, Ireland, United States, Canada, Spain, Italy, Africa, Latin America, Australia, India and the Caribbean.

Diageo was formed in 1997, following the merger of GrandMet and Guinness, and is headquartered in London.  The word Diageo comes from the Latin for day (dia) and the Greek for world (geo).  We take this to mean every day, everywhere, people celebrate with our brands.

Our brands offer consumers a variety of ways to mark big events in their lives and brighten small ones.

What we offer

Within Diageo, we recognise that the engagement of our employees is critical to our business performance. Our aim is to continue building a company that releases the potential of its employees and provide a work environment where people can learn, grow and have fun.
As an employee of Diageo, our most valuable asset is you.  To help you fully achieve your potential, we want you to have access to a wide range of the best learning and development resources.  Our toolkit takes into account your different ways of learning and understands that development is something that can be done in a variety of ways.  Click on “Professional Growth” on the left to learn about some of these programes.  You can also click on “Career Areas” to learn more about each function.

We truly believe that understanding reward, its value to the individual and how it links to performance is a key step towards releasing the potential of every employee to deliver Diageo's performance goals.

Diageo has ambitious growth goals, therefore in creating a culture of high performance it is critical that our reward and recognition programmes reinforce our peoples contribution to Diageo's success as well as improving retention and increasing feelings of equity and fairness.

 Therefore we will:

  • Ensure reward and recognition is applied in a fair and consistent manner throughout Diageo.
  • Have great external market data to ensure that line managers are able to make the best reward decisions.
  • Build reward capability to ensure line managers use reward and recognition more effectively to drive exceptional performance and are equipped to have meaningful and well informed conversations.
  • Ensure all employees understand the value of their total reward and its link to performance through clear, transparent and timely information.
  • Continuously evaluate the effectiveness of our reward and recognition programmes, to ensure that they drive great business performance, enabling us to attract retain the best talent.

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